Title: Chili's Menu
Being a national recognized brand, Chili's menu needs to be good design wise. So why does it have some poor choices? For example, the leading of the text is fairly close due to the size of the printing but the tracking is spaced enough to cover the majority of the columns. Tightly packed under a single large circular picture that is enlarged to show a delicious meal available. And the color for the small typeface is a light cream white which normally be easy to see thanks to contrast. I suppose the white is a tad too light. Then again the background colors of altering Christmas lights isn't' helping.
Yet there is somethings that do work. The category titles on titled banners are a nice touch that separates and highlights. Easy to read and naturally brings attention thanks to the rebelling of alignment. The pictures also work because of the careful focus on the food.
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