Artist: Unknown.
Restaurant: Enlightenment
Coming across this after looking for decent examples of typography in food advertising; a balancing of space, word proximity, and alignment to present higher quality meals. The type face has legibility with spread out tracking and art deco inspired times new roman word style on the front and back covers. The multi-shade colors of green demonstrate nature or natural food and the photo of cooked shrimp helps to moisten the audiences taste buds.
The inner pages are much more text dominate as the meat of the menu is presented. Each item reads down a literal column as the lettering appears squished together and tiny. There is three pictures of the meals for mentioned, hugging opposing ends of the pages like a wiggling pattern. No lack of room here because space is occupied. Gutter lines are used well to divide the information into three pages instead of one massive big page.
All in all a decent menu that serves it purpose.
No comments:
Post a Comment